World Biz Magazine
Bouygues Telecom’s innovations set it apart among French communications service providers (CSPs). From 1996, when it offered the country’s first Short Message Service (SMS), to today, when it is helping lead the rollout of a nationwide fixed and mobile 5G infrastructure, it has been first to the marketplace with many technological advancements.
Bouygues Telecom also focuses on enabling innovation within its internal organization, most recently by accelerating use of AI across the enterprise. Toward this end, it teamed with IBM® Consulting on a multiphase initiative to empower all business and IT functions to create, develop and deploy their own cloud-native AI apps.
“AI was starting to appear everywhere, and we didn’t want to miss the train. Also, as a CSP, we have access to loads of interesting, valuable data,” explains Romain Dutot, IT Innovation Leader with Bouygues Telecom. “We knew that if we didn’t use data and AI to improve our business, in a few years our competitors would do it and seize the advantage.”